Tuesday, March 10, 2009
Friday, March 6, 2009
English soon a semi-official language in Switzerland?
News
The Swiss National Science Foundation (SNSF) has recommended that English be adopted as a semi-official language in Switzerland to accommodate the growing number of expats seconded medium-term to the country for whom learning French, German or Italian would be a futile exercise -- by the time they reach proficiency, it’s often time to leave. See http://www.snf.ch/F/NewsPool/Pages/mm_fev17f.aspx (in French).
The Swiss National Science Foundation (SNSF) has recommended that English be adopted as a semi-official language in Switzerland to accommodate the growing number of expats seconded medium-term to the country for whom learning French, German or Italian would be a futile exercise -- by the time they reach proficiency, it’s often time to leave. See http://www.snf.ch/F/NewsPool/Pages/mm_fev17f.aspx (in French).
Why the stupid title?
Well, it comes from Saint Paul: "Therefore if I know not the meaning of the voice, I shall be unto him that speaketh a barbarian, and he that speaketh shall be a barbarian unto me".
This blog is all about communicating wisely to an audience. Its focus is commercial, coz that's what I do... y'know. I want to promote best practices in English-language communication --either texts translated from other languages or written starting from a creative brief.
Have a look around but mind your head...
Cheers,
m!
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